Learn the method.
Navigate the upstream.
Own the unknown.

Accelerate innovation by recognizing upstream work.  Tackle it smarter using Decision Sprint.

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Learn the method. Navigate the upstream.
Own the unknown.

Accelerate innovation by recognizing upstream work, and tackle it smarter using Decision Sprint.

LEARN MORE

THE PROBLEM

Business today is a constant exploration of new territory. How do companies turn ideas into action when unknowns are the norm?

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THE METHOD

To compete and win in a world of disruption, speed matters. So does being right. Systematically turn unknowns into knowns. Produce clarity. Move confidently and quickly on promising ideas.

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GETTING STARTED

Drop in Decision Sprint to an initiative, idea, or problem your team is exploring and see quick results. The book contains everything you need to get your team going. Additional resources are available for you to tap into—such as software, coaching, and more.

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THE WALL STREET JOURNAL BESTSELLER

ORDER YOUR COPY TODAY

Decision Sprint is a game-changer, ultimately shaping the day-to-day experience of employees by enabling them to bring out their best. 


That’s the promise of Decision Sprint.

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PRAISE FOR dECISION SPRINT

“Puts the playbook to grow and innovate into your hands."


—Jeffrey J. Jones II,
President and CEO of H&R Block

“A well-known Silicon Valley innovator’s methods for companies to build their great futures.”

Dr. Vishal Sikka, former CTO of SAP, former CEO of Infosys, and Board Director, BMW and Glaxosmithkline 

“Accessible and indispensable.”

—Kelly Campbell, President of Peacock 

and Direct to Consumer (NBC Universal)

"An elegant solution to moving promising ideas to action.”

—John Bryant, ex-President, CEO, 

and Chairman of Kellogg Company

MEET ATIF

Atif has blazed trails in Silicon Valley and the Fortune 500 for over 25 years. After rising through digital native companies like Amazon, Atif held C-suite roles at McDonald’s, Volvo, and MGM Resorts. Atif was the first Chief Digital Officer in the history of the Fortune 500, a pioneering role he held at McDonalds, and he rose to the president level in the Fortune 300.


Atif has built a large following as one of today’s top management thinkers. Over 500,000 people follow his ideas about management and leadership on LinkedIn, where he is a Top Voice, and his newsletter Re:wire has over 100,000 subscribers.

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